The internet is a vast place with millions of websites that are competing for your attention. If you want to stay competitive, it’s important to do everything you can to avoid harming your site’s effectiveness. This article will cover four reasons why subdomains might be bad for your website.
Subdomains Make Your URL Structure Look Bigger Than It Is
As we mentioned, there are millions of websites online.
If you want your website to stand out in the crowd when it comes time for people to find you on Google or any other search engine, then having a long URL is not going to help at all because it will make your site look like one that’s small and unimportant.
For example: “domainname.com/blog” looks much smaller than “domainname-blog”.
The latter would definitely catch someone’s attention more easily because they automatically know that this blog has something specific about the main domain name itself (which instantly makes it more interesting).
This means that you should only use subdirectories instead of subdomains if possible.
Subdomains are Rarely Viewed as Real Websites
Another reason why subdomains are not a good idea is that they are rarely viewed as real websites.
Think about it – when was the last time you visited a subdomain instead of the main website?
Most likely, you have never done this before and that’s because most people view them as secondary sites that don’t really matter in the grand scheme of things.
This means that if you’re looking to create a strong online presence for your business or brand, then using subdomains is definitely not the way to go.
They Can Cause Duplicate Content Issues
Using subdomains can often cause duplicate content issues. This is one of the biggest reasons why subdomains might be a bad idea for your website,
This happens when you have multiple versions of the same page on your website. That can hurt your SEO rankings and lead to people not being able to find what they’re looking for.
For example: If you have a “blog” subdomain and also have a blog section on your main domain name, then Google will see this as two separate websites instead of one.
This means that the search engine will not know which version to rank higher and could end up penalizing you for having too much duplicate content on your site.
They Can Cause Confusion Among Visitors
When people visit your website, you want them to be able to find what they’re looking for quickly and easily.
Having a subdomain can lead to confusion among visitors who don’t know where to go or what to do next. This is another possible reason why subdomains might be a bad idea for your website.
This is especially true if the subdomain is for a specific section of your site (such as a blog) and not the main domain name itself.
In order to avoid this issue, it’s important to make sure that all of your links are easy to find and that there is a clear navigation system in place so people know exactly where they need to go.
Ready to Improve Your Website’s Structure?
As you can see, subdomains aren’t for everyone and have several drawbacks you should consider. To learn more about how we can help, contact us today to speak to a member of our team.